Since 1996, Pure Peninsula Honey has been a steadfast part of the Mornington Peninsula, embodying the spirit of local craftsmanship and the delicate art of beekeeping. What started as a humble hobby for apiarist John Winkels has grown into a thriving community business, yet it remains grounded in the values that have nurtured it from the very beginning.

John’s journey began with two feral beehives that he discovered on his farm. With patience and care, he transformed these hives into the foundation of Pure Peninsula Honey. Over the years, John has honed his skills, turning his passion into a full-time enterprise that not only produces some of the finest honey around but also plays a critical role in the local ecosystem. Orchards across Victoria and New South Wales rely on John and his bees for pollination, ensuring the growth of fruit, vegetables, and seed crops that fill our markets and tables.

The process of creating honey is a beautiful and intricate dance between nature and time. From the moment a bee visits a flower to collect nectar, it can take anywhere from a few weeks to several months for that nectar to be transformed into the rich, golden honey we all love. Bees tirelessly work to fill their hives with honeycomb, storing the nectar which is gradually dehydrated into honey through a process of evaporation and the bees’ own enzymes. At Pure Peninsula Honey, this honey is cold extracted, a method that preserves all its natural goodness, making it a true taste of the Peninsula’s diverse flora.

Beyond honey, Pure Peninsula Honey also offers a range of products that highlight the versatility and value of bees. From beeswax lip balms to handcrafted candles and moisturizers, each product is a testament to the incredible work of these tiny but mighty insects. They even offer bee and wasp control services, reflecting their deep understanding and respect for these creatures, ensuring they are relocated safely.

A visit to Pure Peninsula Honey isn’t just about purchasing honey; it’s about experiencing a slice of the Mornington Peninsula’s rich agricultural tapestry. In their farm shop, you can taste an array of honey varieties, each with its own unique flavour profile—from the citrusy notes of Orange Blossom to the deep, woody undertones of Ironbark. And if you’re in the mood for a treat, their honey ice creams are the perfect way to finish your visit.

But beyond the sweet delights and the artisanal products, Pure Peninsula Honey reminds us of something crucial: the importance of supporting local. In a world where faceless brands often overshadow the little guys, it’s essential to remember that small businesses like Pure Peninsula Honey are the heartbeat of our communities. They fuel creativity, foster diversity, and keep our local economies vibrant.

By choosing to support local businesses, we ensure that the unique character of our cities, suburbs, and rural communities continues to thrive. We preserve the essence of what makes our communities special and safeguard the livelihoods of those who pour their heart and soul into their work. So next time you’re reaching for a jar of honey, remember the bees, the flowers, and the hands that made it possible. And remember to choose local.

Pure Peninsula Honey has been nourishing our community for nearly three decades. Their story is one of passion, dedication, and a deep connection to the land—a story that deserves to be celebrated and supported. Whether you’re a longtime fan or a first-time visitor, take a moment to appreciate the sweet labour that goes into every jar. We vouch for that!